Become ConvertKit Confident: Free ConvertKit Cheat Sheet
Switching to ConvertKit for my email list was one of the best things I did for my blog. For a couple of years, I used MailChimp as it lured me in with its free option. I didn’t have a big budget and decided I could save money by not paying for an email service provider. I mean, why pay? Right? There’s no sense in paying for something when you can get a different option free.
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Well, yes, that’s true. Sometimes. But had I known then what I know now, I would have just started with ConvertKit to begin with.
Why I Switched to ConvertKit for my Email List
Honestly, just starting out when there are a million things to learn about blogging, you simply can’t know everything. You make the best decision you can at the time you’re making it. And that’s a good thing! MailChimp was very good to me in the beginning. At the start, the concept of my email list and all I could do with it was unclear. I just knew I was supposed to build my list.
I learned how to create pretty opt-in forms, how to add a link to my free pdf incentive in my confirmation thank you page, and build my list. I was so proud when my list grew. And grew.
But that list also just sat there doing nothing for my blog. For a while, I sent an RSS newsletter out sharing my newest posts. This got me in my readers’ inboxes, but it didn’t get me further. I tried sending a custom newsletter for a while giving them helpful information. However, I had multiple blog categories ranging from grief support to women’s ministry retreat icebreakers. People who signed up for one didn’t want information about the other.
Technology and I get along pretty well and I’m a quick tech learner, but I struggled figuring out what to do. I began researching how to customize my email list in MailChimp to give my readers the information they wanted and not just every single thing I wrote in every category. I found many articles and tutorials on how to segment lists in MailChimp, but they confused me! Even after extensive studying, I could not wrap my head around what to do.
And, by this time my email list had grown to a couple thousand. With the size of the list and the features I required for what I wanted to do, I would have to start paying.
And then came ConvertKit! I began hearing about ConvertKit, an email service provider that offered a way to ‘tag’ my subscribers. Basically, this means I could label them by what they opted in with and could then customize emails just for them and their interests. Exactly what I was looking for! And, even though ConvertKit didn’t offer a free option, they only charged for one list; they only counted each subscriber once. This was a big deal to me. See, with other providers, they count a subscriber more than once if they’ve signed up for more than one freebie. I could have Jane Doe opt-in for a checklist and also opt-in for a cheat sheet and MailChimp counted her twice. You could end up paying for the same subscriber over and over. With ConvertKit, that doesn’t happen. No matter how many opt-ins a reader signs up for, that reader only gets counted once. Another great feature!
ConvertKit makes creating auto-responder sequences easy. You can pre-write and schedule a welcome series that will go out to a subscriber automatically once they sign up. These sequences also make creating sales funnels a breeze.
And y’all, once you get a sales funnel down, you can easily make back what you pay for ConvertKit each month. It’s totally worth the investment. $29 per month up to 1,000 subscribers can get you started. If you’re not happy with it (which I know you will be if you take the time to learn it and see what it can do for you), they offer a 30 day full refund guarantee. You can also cancel at any time after that.
If you want to give it a try, sign up for it here —>>> ConvertKit
ConvertKit Cheat Sheet and Checklist
Perhaps you already use ConvertKit. You probably read all that above and thought, I know! Get on with it! Haha. If you’re there and already have ConvertKit but are maybe confused about what exactly to do with it, I’ve put together a cheat sheet and checklist for you with an overview of each menu item plus a checklist to guide you through step by step on what to do.
In fact, you’ll be able to just follow straight down the list and have everything for your first opt-in ready to go from creating the form all the way to setting automation rules.
You can grab your ConvertKit cheat sheet here:
ConvertKit 101: Cheat Sheet and Checklist
Get started the right way with ConvertKit with this overview and step by step checklist on what to do in the order you need to do it.
Shelling out money for a service when you have a tight budget can be scary. The return on investment for ConvertKit makes it worth while, though. And remember, you aren’t alone with it. I’m here to help!